It’s actually cheaper for me to go on a week-long holiday to the Grand Canyon than it is to go to Sheffield for the weekend.
Therefore…
Hello Arizona!
I have recently discovered Primo Vacations. They are undoubtedly ‘the next big thing’ in the travel industry. They are still very much in their early days, so get in on this exclusive offer while it’s still hot!
“What are you talking about?!” I hear you cry!
Well, with Primo, you receive up to 80%...yes…EIGHTY PERCENT discount on Your holidays for the rest of your life.
For example – For a measly £50, You can treat yourself to an extravagant holiday in the Arizonian resort of Sedona Pines. Sedona is on the boundary of the Grand Canyon – one of natures most beautiful sites, and repeatedly named as one of life’s ‘must-see-before-you-die’ adventures.
Spain, Italy, France, Australia, USA, Mexico, Puerto Rico, Argentina, England, Canada, and many many many more countries, towns, cities and resorts are included when you join Primo Vacations’ Travel Club.
Why would I join Primo?!
As a typically pensive student, I developed a huge yearning for travel. I would love to see as much of the world as possible. BUT money was always going to stand in my way.
BUT with Primo Vacations, for a paltry one-off payment, I now have the freedom to explore and discover the world in my own time and at my own pace.
I’ve been banging on for years about how I want to go abroad.
There really are no excuses now.
Too good to be true?
Exactly what I thought at first. But when you think about it, it’s really quiet commonsensical how it all works:
The recession has hit the travel industry hard. People have not been able to afford the holidays they are used to.
Staycations became all the rage in 2009, remember?
So, rather than sitting back and watching their businesses go bust; hotel/cruise/condo owners all over the world have been approached by Primo Vacations to sell a large selection of their rooms and apartments at a huge discount.
People are guaranteed to go on holiday if they are getting 80% off. So, making a profit is better than nothing at all. And of course, they expect to make their money through drinks, tips and a high referral rate.
I’m genuinely considering a Caribbean Cruise for later on this Spring – all inclusive for 14 nights.
Did you honestly think I’d be doing this this time last year?!
Oh, I said I wanted to explore and discover the world – you were probably thinking of Indiana Jones-esq backpacking and swashbuckling adventures – instead; I’m lavishing it up on a Cruise.
Well, there’s always the summer!
It really is as good as it sounds.
Intrigued?
Get in touch with me!
Friday, February 26, 2010
How to save REDICULOUS money on your next holiday! ... (And the next one, and the next one, and the one after that, and…you get the picture)
Thursday, February 25, 2010
Field Skills Presents to You...
INTERNATIONAL expedition team, Field Skills, are running a refreshing Emergency First Aid at Work course, at Eden Lodge on Monday 1 March.
The one-day course teaches crucial first aid essentials such as CPR and Accident Procedures, all geared towards First Aid and safety in the workplace.
The course is prepared in line with Health and Safety Law, which states that every organisation in the UK has responsibilities with regards to first aid provision. The courses are always fun and interactive, but maintain excellent detail of first aid, for anyone wanting to gain skills for inside or outside of work.
Izzy Jones, who will be running the course, explains that Field Skills’ First Aid Courses are completely different to anything you may have experienced before. She said: “We always use hands-on practical training and scenarios, not hours sat in front of a PowerPoint presentation.
“These scenarios and our experience of working in a huge range of situations mean we always look at how to apply the principles to your situation - be that in an office, outdoors in the UK or the remote Amazonian rainforest!”
Core to all of Field Skills’ courses is use of practical scenarios to give an extensive practical experience of all treatments discussed.
One person who attended Field Skills’ first aid course was recently called upon to put their skills to the test. They described: “I had to use my new-found first aid skills after chancing across a semi-conscious older gentleman in the street, who had collapsed and hit his head.
It all came very naturally, and I’ll put that down to the way Field Skills’ course repeatedly practiced and drove home the essentials."
Field Skills have offices in Borneo as well as one in the UK. They work with a variety of clients from UK businesses looking for fun, enjoyable first aid training.
Some existing clients include: Universities that support safe fieldwork overseas, holiday companies looking for something different and TV crews looking to get into tricky spots.
What is so unique about Field Skills is the insatiable passion and enthusiastic drive to make First Aid training and Expeditions fun and different to the norm.
You’ll need to act quickly to secure your place on the Emergency First Aid at Work Course, which is on Monday 1 March, 0930 – 1630 at Eden Lodge, Bardsea.
Send an email to Izzy:
izzy@fieldskills.com
or visit the website for more information:
www.fieldskills.com
The one-day course teaches crucial first aid essentials such as CPR and Accident Procedures, all geared towards First Aid and safety in the workplace.
The course is prepared in line with Health and Safety Law, which states that every organisation in the UK has responsibilities with regards to first aid provision. The courses are always fun and interactive, but maintain excellent detail of first aid, for anyone wanting to gain skills for inside or outside of work.
Izzy Jones, who will be running the course, explains that Field Skills’ First Aid Courses are completely different to anything you may have experienced before. She said: “We always use hands-on practical training and scenarios, not hours sat in front of a PowerPoint presentation.
“These scenarios and our experience of working in a huge range of situations mean we always look at how to apply the principles to your situation - be that in an office, outdoors in the UK or the remote Amazonian rainforest!”
Core to all of Field Skills’ courses is use of practical scenarios to give an extensive practical experience of all treatments discussed.
One person who attended Field Skills’ first aid course was recently called upon to put their skills to the test. They described: “I had to use my new-found first aid skills after chancing across a semi-conscious older gentleman in the street, who had collapsed and hit his head.
It all came very naturally, and I’ll put that down to the way Field Skills’ course repeatedly practiced and drove home the essentials."
Field Skills have offices in Borneo as well as one in the UK. They work with a variety of clients from UK businesses looking for fun, enjoyable first aid training.
Some existing clients include: Universities that support safe fieldwork overseas, holiday companies looking for something different and TV crews looking to get into tricky spots.
What is so unique about Field Skills is the insatiable passion and enthusiastic drive to make First Aid training and Expeditions fun and different to the norm.
You’ll need to act quickly to secure your place on the Emergency First Aid at Work Course, which is on Monday 1 March, 0930 – 1630 at Eden Lodge, Bardsea.
Send an email to Izzy:
izzy@fieldskills.com
or visit the website for more information:
www.fieldskills.com
Saturday, February 20, 2010
How to Choose Your Customers
Which generation do you fall under?
• Traditionalists
- 1900 - 1945
• Baby Boomers
- 1946 - 1960
• Generation X
- 1961 - 1981
• Generation Y (Millennial)
- 1982 - 2000
There have been hugely significant cultural differences during the lives of these generations.
This has lead to variations of views on life. How people live, work, act, walk and talk is characteristically defined by the generation into which they were born.
How can two people from completely separate generations work side-by-side to create a new-wave multimedia magnum opus?
For some (guess the generation), Facebook has been the answer to all of life’s prayers.
Facebook allows you to access personal information on its 400 million users. That’s right, from the comfort of your armchair (guess the generation), you can see what Joe Bloggs in Australia had for his breakfast, what he is doing after lunch and what his favourite movie is.
But how can this information be used – across generations – to build businesses and profit?
Well, with Facebook ads, unlike Google ads, you can select the exact demographic group that you want to target.
Knowing your audience is imperative to your business. How could you possibly come up with a business plan, design a website, or advertise your business if you don’t know who you are targeting?
Learning the characteristics of your target audience is crucial to the success of your business.
So, Facebook.
Helps with keeping up with trends, for a start. Say you are an internet marketer, trying to sell your training services. What makes you different from anybody else? Why should anybody pay their money to hire you and your services?
What is your unique selling proposition?
Let’s say, for example, you want to attract Generation X females. You will teach them how to effectively market their new companies.
Facebook provides a very exciting tool:
With Facebook ads, you can select each individual characteristic of your direct target audience.
For example:
“My business target audience is:”
• Who live in one of the countries: United States, UK, Australia
• Between the ages of 40 and 49 inclusive
• Who are female
• Who like change, goals, positive affirmations, positive thinking, secret or women
• Who are single, in a relationship, engaged or married
• Who are interested in men or women
• Who speak English (UK) or English (US)
Therefore, using Facebook ads, I will only supply my advert on pages viewed by people…:
• Who live in one of the countries: United States, UK, Australia
• Between the ages of 40 and 49 inclusive
• Who are female
• Who like change, goals, positive affirmations, positive thinking, secret or women
• Who are single, in a relationship, engaged or married
• Who are interested in men or women
• Who speak English (UK) or English (US)
Handy tool, yeah?
Generations and Business
Entrepreneurship generations are equally fascinating. And this brings me nicely back to one of my original points:
How can two people from completely separate generations work side-by-side to create a new-wave multimedia magnum opus?
Studies show that entrepreneurship in men is most apparent with Generation Y, while with women, Generation X is the primary group.
Are you a woman in Generation X?
I strongly advise that you Get in touch with Kay Hebbourn; she’ll take you on a whirlwind tour on the life of an entrepreneur, and she will give you plenty of useful advice.
Do you want to make an exciting step forward in your personal and professional life?
Yes? Wonderful!
www.train-and-earn.com
Give Kay a shout, and have a friendly chat about your new life as a Generation X entrepreneur.
I am a Generation Y male. Together, Kay and I have formed a great partnership, helping each other, trading ideas and playing to each others strengths.
Our generations have combined by bringing together a variety of different ideas seen through different mind-sets.
The important element is to understand different generations and their differing views on work, culture and life. You cannot simply go out and target everybody. Narrow down your audience and make your service imperative to the group that you choose.
If you could choose your customers, who would they be?
This is your target group.
• Traditionalists
- 1900 - 1945
• Baby Boomers
- 1946 - 1960
• Generation X
- 1961 - 1981
• Generation Y (Millennial)
- 1982 - 2000
There have been hugely significant cultural differences during the lives of these generations.
This has lead to variations of views on life. How people live, work, act, walk and talk is characteristically defined by the generation into which they were born.
How can two people from completely separate generations work side-by-side to create a new-wave multimedia magnum opus?
For some (guess the generation), Facebook has been the answer to all of life’s prayers.
Facebook allows you to access personal information on its 400 million users. That’s right, from the comfort of your armchair (guess the generation), you can see what Joe Bloggs in Australia had for his breakfast, what he is doing after lunch and what his favourite movie is.
But how can this information be used – across generations – to build businesses and profit?
Well, with Facebook ads, unlike Google ads, you can select the exact demographic group that you want to target.
Knowing your audience is imperative to your business. How could you possibly come up with a business plan, design a website, or advertise your business if you don’t know who you are targeting?
Learning the characteristics of your target audience is crucial to the success of your business.
So, Facebook.
Helps with keeping up with trends, for a start. Say you are an internet marketer, trying to sell your training services. What makes you different from anybody else? Why should anybody pay their money to hire you and your services?
What is your unique selling proposition?
Let’s say, for example, you want to attract Generation X females. You will teach them how to effectively market their new companies.
Facebook provides a very exciting tool:
With Facebook ads, you can select each individual characteristic of your direct target audience.
For example:
“My business target audience is:”
• Who live in one of the countries: United States, UK, Australia
• Between the ages of 40 and 49 inclusive
• Who are female
• Who like change, goals, positive affirmations, positive thinking, secret or women
• Who are single, in a relationship, engaged or married
• Who are interested in men or women
• Who speak English (UK) or English (US)
Therefore, using Facebook ads, I will only supply my advert on pages viewed by people…:
• Who live in one of the countries: United States, UK, Australia
• Between the ages of 40 and 49 inclusive
• Who are female
• Who like change, goals, positive affirmations, positive thinking, secret or women
• Who are single, in a relationship, engaged or married
• Who are interested in men or women
• Who speak English (UK) or English (US)
Handy tool, yeah?
Generations and Business
Entrepreneurship generations are equally fascinating. And this brings me nicely back to one of my original points:
How can two people from completely separate generations work side-by-side to create a new-wave multimedia magnum opus?
Studies show that entrepreneurship in men is most apparent with Generation Y, while with women, Generation X is the primary group.
Are you a woman in Generation X?
I strongly advise that you Get in touch with Kay Hebbourn; she’ll take you on a whirlwind tour on the life of an entrepreneur, and she will give you plenty of useful advice.
Do you want to make an exciting step forward in your personal and professional life?
Yes? Wonderful!
www.train-and-earn.com
Give Kay a shout, and have a friendly chat about your new life as a Generation X entrepreneur.
I am a Generation Y male. Together, Kay and I have formed a great partnership, helping each other, trading ideas and playing to each others strengths.
Our generations have combined by bringing together a variety of different ideas seen through different mind-sets.
The important element is to understand different generations and their differing views on work, culture and life. You cannot simply go out and target everybody. Narrow down your audience and make your service imperative to the group that you choose.
If you could choose your customers, who would they be?
This is your target group.
Thursday, February 18, 2010
Move Over, Google
How fantastic would it be to go back in time?
Using the knowledge you have today, you could invent things before they have been invented, write things before they have been written, and create things before they have been created.
You could become a millionaire overnight.
How great would it be to go back six years and advertise your business on Google!?
Far less competition and you could deploy marketing techniques unheard of for the time. Your ads would be infinitely more targeted, way more inventory, convert better, and cost far less than Google Adwords do today.
Today, you have four options to choose from.
See if you can spot the best one:
1. Hire an SEO expert. For around $2000, you can assign the services of an internet marketing ‘guru’. For this costly figure, the guru will fill your website with keywords and eventually help to fire your website up to the top page of Google.
2. Manual Labour Traffic. This is just as it sounds. Lots of work, lots of commitment. Through article marketing, blogging, press releases, social media, podcasting, video marketing etc, you can help fire yourself to the top of Google. This can be a long, often unrewarding challenge.
3. Do nothing – in which case you’re just someone in a suit, sitting in an office, hoping for the best. Good luck with that.
4. You can go back in time. More or less. How? Facebook.
Facebook Ads.
Facebook ads are the single most bankable source of traffic on the web today. Google admits this. Google even fears this. Facebook is a genuine competitor of Google.
With an astonishing 39 billion page views every month, your adverts on Facebook are infinitely more targeted, way more inventory, convert better and cost far less than Google Adwords.
Now is the time to market your business on Facebook. Facebook currently has only 1/20th of the advertisers that Google has.
What’s more, Facebook ads are easy to use and set-up, cheap and ultra targeted like you won’t believe.
Think about all the information that people provide Facebook with. Age, sex, hobbies, location, education, interests etc etc etc. Facebook ads work for practically ANY market.
With the quick set-up page for Facebook ads, you create your own advert in seconds, and within just a few more seconds, you can actively target your advert to ultra specific targeted prospects. You can select the age group, location, education etc of who you want to target, and Facebook even tells you how many people will have access to your advert.
It is like being back on Google six years ago.
Using the knowledge you have today, you could invent things before they have been invented, write things before they have been written, and create things before they have been created.
You could become a millionaire overnight.
How great would it be to go back six years and advertise your business on Google!?
Far less competition and you could deploy marketing techniques unheard of for the time. Your ads would be infinitely more targeted, way more inventory, convert better, and cost far less than Google Adwords do today.
Today, you have four options to choose from.
See if you can spot the best one:
1. Hire an SEO expert. For around $2000, you can assign the services of an internet marketing ‘guru’. For this costly figure, the guru will fill your website with keywords and eventually help to fire your website up to the top page of Google.
2. Manual Labour Traffic. This is just as it sounds. Lots of work, lots of commitment. Through article marketing, blogging, press releases, social media, podcasting, video marketing etc, you can help fire yourself to the top of Google. This can be a long, often unrewarding challenge.
3. Do nothing – in which case you’re just someone in a suit, sitting in an office, hoping for the best. Good luck with that.
4. You can go back in time. More or less. How? Facebook.
Facebook Ads.
Facebook ads are the single most bankable source of traffic on the web today. Google admits this. Google even fears this. Facebook is a genuine competitor of Google.
With an astonishing 39 billion page views every month, your adverts on Facebook are infinitely more targeted, way more inventory, convert better and cost far less than Google Adwords.
Now is the time to market your business on Facebook. Facebook currently has only 1/20th of the advertisers that Google has.
What’s more, Facebook ads are easy to use and set-up, cheap and ultra targeted like you won’t believe.
Think about all the information that people provide Facebook with. Age, sex, hobbies, location, education, interests etc etc etc. Facebook ads work for practically ANY market.
With the quick set-up page for Facebook ads, you create your own advert in seconds, and within just a few more seconds, you can actively target your advert to ultra specific targeted prospects. You can select the age group, location, education etc of who you want to target, and Facebook even tells you how many people will have access to your advert.
It is like being back on Google six years ago.
Wednesday, February 17, 2010
Virtual Reality in the Workplace
Problem
An address for your business is essential. Direct mail, professionalism and credibility rely heavily on being able to supply a physical address for your business.
An increasing number of companies are now running from home, and more than ever, penny-wise business owners are cutting operating expenses and eliminating unnecessary fixed costs.
Rent, leases, bills and insurance are all additional costs to a business that are increasingly being sought to cut-out.
In addition to this, many people who work from home are simply not comfortable with supplying their home address over the internet to everyone. Travelling workers, for example sales people, need a fixed address by which to direct all mail and further enquiries.
Solution
A virtual office is a combination of off-site communication and address services that allow businesses to reduce traditional office costs. Providing a physical office address adds magnificently to the professionalism of your business. Many home-workers only supply their email address – having a physical address increases credibility, and customers are reassured that they know where to find a company if needs be.
Virtual offices can suit any type of business. Traders working from home, freelance workers and even global companies are increasingly using virtual office services. Most virtual office companies offer additional tailored services to match individual needs.
Why?
Businesses use virtual offices for a variety of reasons, each company using services that are applicable to their needs.
One of the most prominent uses of a virtual office is that of a mail redirection service. The virtual office address will have mail boxes to receive any incoming mail or packages. This can the be forwarded on to a desired address.
Another commonly used service is a phone answering service. Businesses do not want to miss calls from prospective customers. People are much more likely to respond to a human voice than a standard answering machine.
In fact, many people simply put down the phone when put through to an answering machine, and the customer is lost.
A human voice maintains your business’s image and reassures customers that your company is legitimate, accessible and that their call is important.
Virtual office receptionists can forward phone calls, discourage cold callers and even take telephone orders to help bring in new business.
These services are at a fraction of the price of a normal receptionist or secretary.
Perception counts for a lot in the success of a business. Having phone calls answered by a receptionist will give the feeling of a ‘larger’ company than perhaps it actually is. Showing customers that the company is so busy that a receptionist needs to be hired will lead customers to believing the business is greater and more professionally run that they initially thought.
Enrolling the services of a virtual office is often on a ‘pay as you use’ basis. This is extremely cost effective for a new start-up business. This is of particular use for physical meetings. Many virtual offices provide meeting or conference room facilities for sporadic use.
Paying a month rent for a single meeting is financially damaging to a company. Therefore, being able to use a virtual office address as a one-off, or occasional, physical business place, is a substantial cost-effective solution.
The idea that businesses don’t feel tied down to contracts, and there being no long-term commitment is attractive to many businesses – in particular start-up businesses who cannot afford initial set-up costs while their business is taking off.
Many brand new business ventures’ often don’t take off the ground or simply take a change of direction. Registering with a virtual office company is a fantastic option when starting out a new venture. Initial costs of rent etc are covered by the virtual office, giving business owners more time, and finance, to concentrate on more important aspects of the business.
Who?
As previously mentioned, a large selection of companies, regardless of size, are enrolling in the use of virtual offices. But here is a basic list of common virtual office users:
• Home-based entrepreneurs
• Accountants
• Attorneys
• Law Firms
• Mobile salespeople
• Trades (Home service industry: roofers, electrical, plumb, landscape, construction, repair/remodel, etc)
• Doctors/Dentists
• Therapists
• Business consultants
• Mediators/conflict resolution
• Frequent travellers/foreign companies
• Chambers of Commerce
• Senior management
• Real estate
• Mortgage Companies
• Stock brokers/financial planners
• Collections agencies
• Networking groups
• Trainers/instructors
• Incubators
An address for your business is essential. Direct mail, professionalism and credibility rely heavily on being able to supply a physical address for your business.
An increasing number of companies are now running from home, and more than ever, penny-wise business owners are cutting operating expenses and eliminating unnecessary fixed costs.
Rent, leases, bills and insurance are all additional costs to a business that are increasingly being sought to cut-out.
In addition to this, many people who work from home are simply not comfortable with supplying their home address over the internet to everyone. Travelling workers, for example sales people, need a fixed address by which to direct all mail and further enquiries.
Solution
A virtual office is a combination of off-site communication and address services that allow businesses to reduce traditional office costs. Providing a physical office address adds magnificently to the professionalism of your business. Many home-workers only supply their email address – having a physical address increases credibility, and customers are reassured that they know where to find a company if needs be.
Virtual offices can suit any type of business. Traders working from home, freelance workers and even global companies are increasingly using virtual office services. Most virtual office companies offer additional tailored services to match individual needs.
Why?
Businesses use virtual offices for a variety of reasons, each company using services that are applicable to their needs.
One of the most prominent uses of a virtual office is that of a mail redirection service. The virtual office address will have mail boxes to receive any incoming mail or packages. This can the be forwarded on to a desired address.
Another commonly used service is a phone answering service. Businesses do not want to miss calls from prospective customers. People are much more likely to respond to a human voice than a standard answering machine.
In fact, many people simply put down the phone when put through to an answering machine, and the customer is lost.
A human voice maintains your business’s image and reassures customers that your company is legitimate, accessible and that their call is important.
Virtual office receptionists can forward phone calls, discourage cold callers and even take telephone orders to help bring in new business.
These services are at a fraction of the price of a normal receptionist or secretary.
Perception counts for a lot in the success of a business. Having phone calls answered by a receptionist will give the feeling of a ‘larger’ company than perhaps it actually is. Showing customers that the company is so busy that a receptionist needs to be hired will lead customers to believing the business is greater and more professionally run that they initially thought.
Enrolling the services of a virtual office is often on a ‘pay as you use’ basis. This is extremely cost effective for a new start-up business. This is of particular use for physical meetings. Many virtual offices provide meeting or conference room facilities for sporadic use.
Paying a month rent for a single meeting is financially damaging to a company. Therefore, being able to use a virtual office address as a one-off, or occasional, physical business place, is a substantial cost-effective solution.
The idea that businesses don’t feel tied down to contracts, and there being no long-term commitment is attractive to many businesses – in particular start-up businesses who cannot afford initial set-up costs while their business is taking off.
Many brand new business ventures’ often don’t take off the ground or simply take a change of direction. Registering with a virtual office company is a fantastic option when starting out a new venture. Initial costs of rent etc are covered by the virtual office, giving business owners more time, and finance, to concentrate on more important aspects of the business.
Who?
As previously mentioned, a large selection of companies, regardless of size, are enrolling in the use of virtual offices. But here is a basic list of common virtual office users:
• Home-based entrepreneurs
• Accountants
• Attorneys
• Law Firms
• Mobile salespeople
• Trades (Home service industry: roofers, electrical, plumb, landscape, construction, repair/remodel, etc)
• Doctors/Dentists
• Therapists
• Business consultants
• Mediators/conflict resolution
• Frequent travellers/foreign companies
• Chambers of Commerce
• Senior management
• Real estate
• Mortgage Companies
• Stock brokers/financial planners
• Collections agencies
• Networking groups
• Trainers/instructors
• Incubators
Monday, February 15, 2010
Serenity in Sedona
The great American state of Arizona is home to some of the most brilliant landscapes on earth. The Grand Canyon and the magical formations of red sandstone rocks draw in millions of visitors every single year.
The majestic rock formations and mountain climate are equally appealing to the professional traveller and the first time holiday maker. Along with the Great Wall of China and the Taj Mahal, the Arizonian landscapes are undoubtedly some of the most awe-inspiring sights in the world. I guarantee that Arizona is a must-see-before-it’s-too-late paradise that you will never forget.
Nestled sleepily amongst these stunning sandstone rocks, lies the tranquil resort of Sedona Pines. Elegance has never been so affordable.
Style. Comfort. Luxury.
Old fashioned American vacation cottages at their very, very best are available for your pure pleasure. As one of Primo Vacations Hot Weeks, Sedona Pines Resort presents luxury in real American homeland.
Sedona Pines Resort offers something way beyond the usual day to day routine. For a break away with a difference, Sedona Pines is ideal.
It is so refreshing to have a mid-term vacation. Waiting around for the holiday season is not the way to experience this resort. That is why Sedona Pines has teamed up with Primo to offer cottages and first-class activities at an unbelievable price.
The good people at Sedona Pines truly understand the beauty of getting away from it all, and gain great pleasure from introducing you to the wonderful world in which they live.
Sedona is an enchanted wonderland for the adventurous and the bold at heart. Do you sit around and wait for life to happen? Or do you prefer go after it with a zest that would make even the great explorers proud?
No place else on earth holds Sedona’s promise of tranquil beauty and stimulating activity. The town of Sedona is known for its old world allure, harkening back to a time when life was simple, but quick minds and strong souls ruled the day. That spirit of adventure is alive and well, and the pulse of the desert still calls out to those with the adventurous heart.
Whether you crave the outdoor experience of hiking and biking trails, white-water rafting and hot air balloons, or you are a spiritual seeker, looking to find a unique peace, only Sedona can offer such diversity of experience.
Discover the pools, bars, bistros and activities that this great American resort presents to you.
We all need a break now and then. We need to relax, get away from the hustle and bustle of everyday life. We need to lie on a hillside, gazing at the sunset over the brilliant red and orange sandstone rocks as we dream of a life so perfect…a perfect life that becomes reality at Sedona Pines Resort, Arizona.
The majestic rock formations and mountain climate are equally appealing to the professional traveller and the first time holiday maker. Along with the Great Wall of China and the Taj Mahal, the Arizonian landscapes are undoubtedly some of the most awe-inspiring sights in the world. I guarantee that Arizona is a must-see-before-it’s-too-late paradise that you will never forget.
Nestled sleepily amongst these stunning sandstone rocks, lies the tranquil resort of Sedona Pines. Elegance has never been so affordable.
Style. Comfort. Luxury.
Old fashioned American vacation cottages at their very, very best are available for your pure pleasure. As one of Primo Vacations Hot Weeks, Sedona Pines Resort presents luxury in real American homeland.
Sedona Pines Resort offers something way beyond the usual day to day routine. For a break away with a difference, Sedona Pines is ideal.
It is so refreshing to have a mid-term vacation. Waiting around for the holiday season is not the way to experience this resort. That is why Sedona Pines has teamed up with Primo to offer cottages and first-class activities at an unbelievable price.
The good people at Sedona Pines truly understand the beauty of getting away from it all, and gain great pleasure from introducing you to the wonderful world in which they live.
Sedona is an enchanted wonderland for the adventurous and the bold at heart. Do you sit around and wait for life to happen? Or do you prefer go after it with a zest that would make even the great explorers proud?
No place else on earth holds Sedona’s promise of tranquil beauty and stimulating activity. The town of Sedona is known for its old world allure, harkening back to a time when life was simple, but quick minds and strong souls ruled the day. That spirit of adventure is alive and well, and the pulse of the desert still calls out to those with the adventurous heart.
Whether you crave the outdoor experience of hiking and biking trails, white-water rafting and hot air balloons, or you are a spiritual seeker, looking to find a unique peace, only Sedona can offer such diversity of experience.
Discover the pools, bars, bistros and activities that this great American resort presents to you.
We all need a break now and then. We need to relax, get away from the hustle and bustle of everyday life. We need to lie on a hillside, gazing at the sunset over the brilliant red and orange sandstone rocks as we dream of a life so perfect…a perfect life that becomes reality at Sedona Pines Resort, Arizona.
Friday, February 12, 2010
Come Along and Tweet with 140 Characters
Following on from the success of Ulverston’s first Tweet Up in February, social networking enthusiasts from the area are being encouraged to come out in force to make the next event the biggest in the country.
The next Tweet Up, aptly named ‘140 Characters’, will take place at The Mill, Ulverston, on 23 March. The aim is to get 140 people, making it the most attended Tweet Up produced in the UK.
140 Characters is being organised by Go Ulverston and the Evening Mail. The last Tweet Up proved a huge success, and was attended by an eclectic mix of people, including Labour candidate John Woodcock and Ulverston student Catherine Courtman.
Once again, there will be prizes on offer and fundraising opportunities.
Kay Hebbourn, organiser of the first Tweet Up, has been amazed by the level of interest already for the next event. She said: “The last Tweet Up was fantastic. Everyone enjoyed themselves and it was great to see such a range of people and businesses.
The atmosphere was great, and we were well looked after by everyone at The Mill.”
The organizers are open to all ideas for 140 Characters and any future Tweet Ups. Possible avenues being explored are the possibility of stands, a projector screen and even a live video stream for the Evening Mail website.
Plans are still in the pipeline to introduce a Twestival to the area, later on in the year. This will be a whole weekend of events, meet-ups and fundraising.
Anyone who wishes to attend 140 Characters is more than welcome. The event is subject to start at approximately 5pm on 23 March at The Mill, Ulverston. Non-Twitter users are also welcome to join in the fun.
The next Tweet Up, aptly named ‘140 Characters’, will take place at The Mill, Ulverston, on 23 March. The aim is to get 140 people, making it the most attended Tweet Up produced in the UK.
140 Characters is being organised by Go Ulverston and the Evening Mail. The last Tweet Up proved a huge success, and was attended by an eclectic mix of people, including Labour candidate John Woodcock and Ulverston student Catherine Courtman.
Once again, there will be prizes on offer and fundraising opportunities.
Kay Hebbourn, organiser of the first Tweet Up, has been amazed by the level of interest already for the next event. She said: “The last Tweet Up was fantastic. Everyone enjoyed themselves and it was great to see such a range of people and businesses.
The atmosphere was great, and we were well looked after by everyone at The Mill.”
The organizers are open to all ideas for 140 Characters and any future Tweet Ups. Possible avenues being explored are the possibility of stands, a projector screen and even a live video stream for the Evening Mail website.
Plans are still in the pipeline to introduce a Twestival to the area, later on in the year. This will be a whole weekend of events, meet-ups and fundraising.
Anyone who wishes to attend 140 Characters is more than welcome. The event is subject to start at approximately 5pm on 23 March at The Mill, Ulverston. Non-Twitter users are also welcome to join in the fun.
Wednesday, February 10, 2010
Travel Industry Taken Over By Giant
A new giant has arrived in the travel industry. Primo Vacations challenges its customers to change the way they travel, and are certain that holiday experiences will never be the same again.
With ‘staycations’ being all the rage in 2009, the bright leaders at Primo decided that something must be done to save a travel industry in decline.
In 2010, Primo launched with a staggering offer that is set to transform holidaying culture.
For a single one-off payment, holidaymakers receive up to 80% off luxurious holidays all over the world. This huge discount can then be used as many times as the holidaymaker wishes.
Hotels, condos, villas and flights are all catered for in the incredible offer. Luxurious beach resorts, elegant 5 star hotels and lavish cruises are readily available as Primo looks to give the travel industry a massive boost in time for the summer rush.
The remarkability of the scheme does not end there. Primo is also set up as a great potential business investment. After purchasing your 80% discount package, you become a member of Primo Vacations, and have the absolute right to resell the package on – all the while keeping hold of your own discount.
So, you could literally be sitting on an extravagant beach in Hawaii, and making money as you soak up the sun.
One of Primo’s early investors, Kay Hebbourn, is particularly excited by the business opportunity, and is looking forward mentoring future investors, and showing them how to resell the package. She said: “When you partner with me, I will personally help you to get your business off the ground. You will have access to my experience and skills and support, so do get in touch. I am a big believer in success through positive attitude, trust and the right mindset.”
She added: “I love coaching people and helping them to create the future that they want.”
Primo Vacations is still a business in its development, but the opportunities for cheap travel and business success are going to transform the way we travel forever.
You can get in touch with Primo’s top leader Kay at kay@goulverston.co.uk or by visiting her Primo Vacations website:
www.yourprimovacationsexplained.weebly.com
With ‘staycations’ being all the rage in 2009, the bright leaders at Primo decided that something must be done to save a travel industry in decline.
In 2010, Primo launched with a staggering offer that is set to transform holidaying culture.
For a single one-off payment, holidaymakers receive up to 80% off luxurious holidays all over the world. This huge discount can then be used as many times as the holidaymaker wishes.
Hotels, condos, villas and flights are all catered for in the incredible offer. Luxurious beach resorts, elegant 5 star hotels and lavish cruises are readily available as Primo looks to give the travel industry a massive boost in time for the summer rush.
The remarkability of the scheme does not end there. Primo is also set up as a great potential business investment. After purchasing your 80% discount package, you become a member of Primo Vacations, and have the absolute right to resell the package on – all the while keeping hold of your own discount.
So, you could literally be sitting on an extravagant beach in Hawaii, and making money as you soak up the sun.
One of Primo’s early investors, Kay Hebbourn, is particularly excited by the business opportunity, and is looking forward mentoring future investors, and showing them how to resell the package. She said: “When you partner with me, I will personally help you to get your business off the ground. You will have access to my experience and skills and support, so do get in touch. I am a big believer in success through positive attitude, trust and the right mindset.”
She added: “I love coaching people and helping them to create the future that they want.”
Primo Vacations is still a business in its development, but the opportunities for cheap travel and business success are going to transform the way we travel forever.
You can get in touch with Primo’s top leader Kay at kay@goulverston.co.uk or by visiting her Primo Vacations website:
www.yourprimovacationsexplained.weebly.com
Tuesday, February 9, 2010
TV Chef to Reopen Women's Boutique
Women’s fashion boutique, Olive, is to reopen its doors to the public on Saturday, following a momentous effort by the Ulverston community.
Numerous local businesses have pulled together to refurbish and revamp the stylish women’s clothes and accessories shop on Market Street.
Hairy Biker Dave Myers will be present on Saturday to welcome customers into Olive, which will include a brand new range of clothes, furniture, art and accessories.
Olive closed its doors on Saturday to begin a week-long refurbishment. Opening day will be celebrated with food and drinks, supplied by Irvings of Ulverston. The re-opening of Olive will be a celebration of all the hard work put in by the community.
Shop manager, Fiona Kennedy, decided to renovate the store as a way of tackling difficult economic times.
“I knew that something had to be done, so I thought lets be positive, put in all of our efforts and go for a complete remodel of the store.
I wanted to go for an antique-feel to the shop. There are no shops like us in the area, so we really wanted to go the extra mile to stand out.”
The strength of the Ulverston community began to show through from a very early stage, with a number of local businesses offering to contribute. A number of locals volunteered to help with clearing out the store, and Ian Curwen agreed to decorate and paint the shop.
The new Olive store will have lots of unique, individual features to make visiting the shop a captivating experience.
The colours and design of the shop will be changed to support the antique-vibe that Fiona had initially hoped for. The walls will be filled with the artwork of Tina Balmer. Tina’s artwork has been displayed in galleries all over the country, and a selection of her work will be on display, and available to purchase from Olive.
One of the most exciting aspects of the new shop is the introduction of Liliana Orzac’s fashion brand. Liliana moved to Barrow in 2007 from her home town in Romania, to be with her partner, Hairy Biker Dave Myers. Liliana has started her own business as a fashion designer, and is proud to be providing her remarkable brand of clothing to Olive.
She said: “I am delighted to be supplying my brand to Olive. My collection is different to anything you can find on the high street, and that is what Olive is all about.
My clothing range will be exclusive to Olive. I want to design and supply clothes that women will feel good wearing.” Liliana designs and creates a range of clothes, from ball gowns to theatrical outfits.
One of Olive’s most popular products is the Momiji Doll. These are collectable friendship dolls, each with their own personality and characteristics. At the base of every doll is a slot that can hide a secret friendship message for someone special.
Momijis are enjoyed by all ages, and can be discovered in the new enchanting, fantasy corner of the shop. Ulverston toy shop, Rhubarb and Custard, is building a replica dolls house of the Olive store, to be put into the shop window as a display-home for the Momijis.
The brand new face of Olive is going to be local model Grace Foster. Grace is taking part in a photo shoot with former Evening Mail photographer, Milton Haworth, to show off the new range of clothing. The images will be used for the brand new website, and placed onto business cards and brochures.
Complete with a soulful collection of ambient music, Olive is set to become one of the most attractive boutiques in Cumbria.
All are invited come along to Olive on Saturday (9 Feb) for the grand re-opening. This is a celebration of the strength of the community in Ulverston.
Numerous local businesses have pulled together to refurbish and revamp the stylish women’s clothes and accessories shop on Market Street.
Hairy Biker Dave Myers will be present on Saturday to welcome customers into Olive, which will include a brand new range of clothes, furniture, art and accessories.
Olive closed its doors on Saturday to begin a week-long refurbishment. Opening day will be celebrated with food and drinks, supplied by Irvings of Ulverston. The re-opening of Olive will be a celebration of all the hard work put in by the community.
Shop manager, Fiona Kennedy, decided to renovate the store as a way of tackling difficult economic times.
“I knew that something had to be done, so I thought lets be positive, put in all of our efforts and go for a complete remodel of the store.
I wanted to go for an antique-feel to the shop. There are no shops like us in the area, so we really wanted to go the extra mile to stand out.”
The strength of the Ulverston community began to show through from a very early stage, with a number of local businesses offering to contribute. A number of locals volunteered to help with clearing out the store, and Ian Curwen agreed to decorate and paint the shop.
The new Olive store will have lots of unique, individual features to make visiting the shop a captivating experience.
The colours and design of the shop will be changed to support the antique-vibe that Fiona had initially hoped for. The walls will be filled with the artwork of Tina Balmer. Tina’s artwork has been displayed in galleries all over the country, and a selection of her work will be on display, and available to purchase from Olive.
One of the most exciting aspects of the new shop is the introduction of Liliana Orzac’s fashion brand. Liliana moved to Barrow in 2007 from her home town in Romania, to be with her partner, Hairy Biker Dave Myers. Liliana has started her own business as a fashion designer, and is proud to be providing her remarkable brand of clothing to Olive.
She said: “I am delighted to be supplying my brand to Olive. My collection is different to anything you can find on the high street, and that is what Olive is all about.
My clothing range will be exclusive to Olive. I want to design and supply clothes that women will feel good wearing.” Liliana designs and creates a range of clothes, from ball gowns to theatrical outfits.
One of Olive’s most popular products is the Momiji Doll. These are collectable friendship dolls, each with their own personality and characteristics. At the base of every doll is a slot that can hide a secret friendship message for someone special.
Momijis are enjoyed by all ages, and can be discovered in the new enchanting, fantasy corner of the shop. Ulverston toy shop, Rhubarb and Custard, is building a replica dolls house of the Olive store, to be put into the shop window as a display-home for the Momijis.
The brand new face of Olive is going to be local model Grace Foster. Grace is taking part in a photo shoot with former Evening Mail photographer, Milton Haworth, to show off the new range of clothing. The images will be used for the brand new website, and placed onto business cards and brochures.
Complete with a soulful collection of ambient music, Olive is set to become one of the most attractive boutiques in Cumbria.
All are invited come along to Olive on Saturday (9 Feb) for the grand re-opening. This is a celebration of the strength of the community in Ulverston.
Saturday, February 6, 2010
Customer Service Enters the 21st Century
How can you use Facebook and Twitter to substantially boost your business?
The extent to which Social Networking and Social Media websites are used is spiralling almost out of control. Hundreds of millions of people from all over the world are now logged on to these interactive websites. That’s a lot of potential customers, right?
There are still some very stern and astute marketers out there who believe you cannot make profit from the use of Facebook, Twitter or YouTube. I for one, am pretty pleased to be in competition with them.
With consummate ease you can find masses of people who are interested in the services you have to offer.
People buy from people.
It is so easy to interact with and meet new people.
‘People’ means ‘Customers’!
Establishing relationships with contacts on Twitter and Facebook is the equivalent of providing great customer service in your business place. The whole point in providing great customer service is to establish a relationship with the potential customer.
The first thing that crosses the mind of a customer in a purchasing situation is: “Do I want to do business with this person?” If the sales person is stroppy, has a bad manner, or has no time for the customer’s individual needs – then the answer will be a firm “No”.
By being polite, friendly, helpful and informative, the salesperson develops a relationship with the customer. They are more likely to want to do business with this person than they are with anybody else.
The same rule applies online. However, online, it is much, much easier.
Social Media is all based on relationships. There is no point in being on Facebook if you have nobody to interact with.
Social marketing is based on the relationship you have with your followers, prospects and customers. You cannot create a website and create a Twitter account and then expect for sales to shoot up. You have to work at it over a period of time – gaining followers and gaining trust.
People love to feel connected. It is part of human nature to feel like you want to be part of a group and have connections with like-minded people. Therefore most people will be responsive to your outreach of wanting to make a connection with them. Obviously you can’t just bombard them with “buy my product buy my product buy my product” – you have to work at building a relationship and building that level of trust.
Comment on what they are tweeting, help them when they ask questions and ask them plenty in return; let them know that you need their help and encouragement. Let them know that you trust them; this will make it an easier decision for them to trust you in return.
In addition to the theory that you cannot constantly be “throwing” your products in the faces of customers (“buy my product buy my product”), it is important to remember the one basic rule.
The number one rule:
People buy from people.
Do I want to do business with this person?
Relationship is key. You must build a relationship with customers first. And during. And after.
Generally, about 80% of your tweets, messages and interactions must be social. These are social networking sites after all. Don’t barrage potential customers with products. It will scare them away.
You need to show them that you are human. You are normal. You are just like them. You can help them. How? “Oh, I notice you need some help with your business…I think I may be able to help you there.”
Only 20% of your outgoings on social networking websites should be marketing based. It’s all about who you are, and not what you are offering. People go on these websites to connect and form relationships. Let them do this with you, and they will be much more likely to trust you when they have a business requirement.
As an extension to online relationships, Tweet Ups have formed all over the world, giving the chance for users of social networking websites to meet up and get to know each other in person. This forms a great opportunity to gain real trust with your contacts.
If you get a chance to attend a Tweet Up in your area, this is a perfect way to introduce yourself to the people you have been making friends with online.
People buy from people, remember.
Wednesday, February 3, 2010
Importance of Article Marketing
Your business needs uplifting.
You have done exactly as the internet marketing guys have told you.
You’ve created a website, got your business on Facebook and even created a Twitter account.
Now just sit back and watch the sales and the profits go through the roof.
Right?
You’re certainly on the right path, but you must remember the number one rule that has stood the test of time throughout the history of marketing, sales and business –:
People buy from people
You have taken the right step forward by creating a website for your business, but what use is this if you have no traffic coming to your website? Traffic increases sales. There are no two ways about this.
You have got to prove to the world (potential customers) that you are human, just like them, and that you know what you are talking about, you care for your customers and you are always on hand to help them.
You have got to be credible; you have got to be trustworthy.
This is where Article Marketing kicks in.
Marketing is everywhere. It is in everything. Marketing rules our consuming world.
When a person wants to purchase something online, they search for it. They go to Google, type in their desired product and, generally, click on either of the first few options that come up on Google.
You want Your website to come at the top of this list. This gains traffic. This increases sales. Sales mean profits. This is the ultimate goal, right?
There are various methods that internet marketers use to increase the popularity of websites, but how can you do it?
Search engines are filled with Spiders that scan websites looking for the most relevant information in relation to the original Google search.
In order to come across as ‘relevant’ to these Spiders, you must possess as much relevant information, key words and phrases as possible.
Writing articles, blogs and newsletters increases your word count (helping the Spiders) and allows you to publish your writing on various websites (again, making life easier for Spiders). Always remember to put back-links to your website on every article.
By constantly writing and updating articles, people will see that you are credible and believable. They will trust that you are putting time and effort into your business, and with so many articles out there – you clearly know what you are talking about.
There are various article marketing strategies you should use to improve your online presence. You can go down the email marketing route, the direct marketing route or, well, practically any marketing route you can think of.
The important thing is to have as many articles as possible all over the internet. You must write concisely and in a conversational tone (again, it adds to you being human, as oppose to being ANOTHER business website machine). Always include your name and bio. A bio is not a life story; it is your name, web address and your unique selling proposition – why should people visit your website, why should they buy from you?
Internet marketing articles are different pieces about your business. Do you own a restaurant? Write an article about your speciality meal – publish it all over the internet, put back links to your website.
Offer to send out a monthly newsletter and email it to people who sign up.
If it is good, people will visit your website.
If your website is good, people will buy your product.
If your product is good, people will tell their friends, family and peers.
You cannot avoid business marketing.
More and more people are cottoning on to this, making a single website increasingly difficult to find its way to the top of Google. Therefore, the importance of article marketing is essential. If your articles (therefore your back links to your website) can be found on scores of different websites, then this can only increase awareness and presence of your business.
Advertise on Facebook and Twitter that you have published a new article. Make the article fun and interesting to read. Make people look forward to reading the next one.
People might come across your article now and not be interested in your product – but make sure they remember you, your name and your business, the next time they DO want to buy your product.
People buy from people.
Always remember this.
Monday, February 1, 2010
Ulverston Company to Showcase in NEC
A computer software company from Ulverston is to showcase its products and services to thousands of buyers from all over the world, at this Februarys Spring Fair International trade show.
Spring Fair International, one of the world’s major buying events, is being hosted at the National Exhibition Centre in Birmingham. Last years show was attended by over 50,000 people from 92 countries.
Etail Systems Ltd provides businesses with highly effective ecommerce solutions, which enable companies to trade online.
The Ulverston based Company have developed their own software for running ecommerce websites and are now expanding to offer the service to businesses across the UK.
South Lakeland District Council (SLDC) has provided Etail Systems with a Marketing Support Grant, enabling them to exhibit their services at the Spring Fair International trade show. SLDC look to provide Grants to businesses that are planning new marketing strategies.
The Spring Fair International trade show is attended by retailers large and small from all over the country.
Jayne Kendall, Development Manager for SLDC, said: “We are very pleased to be able to support Etail Systems attendance at the Spring Fair with a marketing grant and look forward to their feedback. We hope that we may be able to support other businesses to attend this important event next year, perhaps as part of a South Lakeland stand.”
Since founding in 2009, Etail Systems has worked with various businesses, assisting with web design, SEO, ecommerce and training. Spring Fair International is a great opportunity to expand their brand name to a national level.
Dave Harrington, CEO of Etail Systems said: “Our passion is ecommerce and we enjoy helping our clients make money from selling online. Getting this Grant and attending the Spring Fair will give us brand recognition amongst retailers and boost the company’s growth.”
Etail Systems will be exhibiting in Hall 9, Stand K46 at the Birmingham NEC from the 7th to 11th February.
For more information about Etail Systems, visit:
www.etailsystems.com
Spring Fair International, one of the world’s major buying events, is being hosted at the National Exhibition Centre in Birmingham. Last years show was attended by over 50,000 people from 92 countries.
Etail Systems Ltd provides businesses with highly effective ecommerce solutions, which enable companies to trade online.
The Ulverston based Company have developed their own software for running ecommerce websites and are now expanding to offer the service to businesses across the UK.
South Lakeland District Council (SLDC) has provided Etail Systems with a Marketing Support Grant, enabling them to exhibit their services at the Spring Fair International trade show. SLDC look to provide Grants to businesses that are planning new marketing strategies.
The Spring Fair International trade show is attended by retailers large and small from all over the country.
Jayne Kendall, Development Manager for SLDC, said: “We are very pleased to be able to support Etail Systems attendance at the Spring Fair with a marketing grant and look forward to their feedback. We hope that we may be able to support other businesses to attend this important event next year, perhaps as part of a South Lakeland stand.”
Since founding in 2009, Etail Systems has worked with various businesses, assisting with web design, SEO, ecommerce and training. Spring Fair International is a great opportunity to expand their brand name to a national level.
Dave Harrington, CEO of Etail Systems said: “Our passion is ecommerce and we enjoy helping our clients make money from selling online. Getting this Grant and attending the Spring Fair will give us brand recognition amongst retailers and boost the company’s growth.”
Etail Systems will be exhibiting in Hall 9, Stand K46 at the Birmingham NEC from the 7th to 11th February.
For more information about Etail Systems, visit:
www.etailsystems.com
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